Adventure tourism in Albania is growing, with rafting on the Vjosa River attracting increasing attention from both local and foreign visitors.

Prime Minister Edi Rama shared photos on social media showing young people enjoying rafting on one of Europe’s last wild rivers.

Tour operators report a significant rise in demand in recent months, especially from international tourists seeking authentic outdoor experiences.

Spring and early summer offer the best conditions, as higher water levels create safe yet challenging routes for rafting.

Operators organize rafting along different segments of the river, offering routes that range from beginner-friendly to more demanding for experienced adventurers.

Rafting on the Vjosa promotes a sustainable tourism model, combining adventure, local economic benefits and environmental protection.

Authorities have set the official rafting season from April 1 to November 30, 2026, following coordination between environmental institutions, local authorities and tourism operators.

Tourists usually raft along a nearly 20-kilometer stretch from Përmet to Këlcyrë, an area known for its suitable water flow and striking landscapes, including canyons, historic bridges and untouched nature.

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