Albanian DJ DJ Benito introduced “Happy Beat,” a digital platform designed to manage music in businesses such as restaurants, cafés, and shopping centers.

Speaking on the “FLASIM” podcast with Prime Minister Edi Rama, DJ Benito said his passion for music started in childhood. He began his professional career as a resident DJ in 2005.

He explained that the idea for “Happy Beat” came from the growing demand to manage music more efficiently in business environments. At first, he updated playlists manually using USB devices. Later, he moved to online streaming and developed a digital platform.

“Happy Beat” allows businesses to access customized music online based on the atmosphere and profile of each venue. Users log into the system through the internet, while the platform handles updates and maintenance remotely.

Rama described the project as an innovative idea in technology and entertainment. He said the platform allows music services to reach many venues without physical presence.

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