Boga is emerging as a notable destination for mountain tourism and agrotourism in Albania, attracting growing interest from foreign visitors.

Tourism in the area has benefited from the development of agritourism and the construction of modern hotel facilities. The initiatives have given new momentum to local tourism.

The Minister of Tourism and Environment, Mirela Kumbaro, referred to the example of Gëzim Olaj, who led the restoration of the Bajraktar’s Tower. She indicated that the area had been revitalized through traditional cuisine and warm hospitality, contributing to the local economy.

According to Kumbaro, this demonstrates how sustainable tourism can promote rural development while preserving traditions and the landscapes of the Albanian Alps.

She added that Boga is increasingly preferred by travelers seeking calm, adventure, and authentic Albanian experiences. Tourists explore the mountains, practice rafting, and visit protected areas and cultural sites even during the hot season, when some avoid coastal destinations.

Olaj explained that he invested the savings he earned while working in the United Kingdom into his project. He said the first investment started 13 years ago at Qafë-Thore. Four years ago, he undertook the restoration of the Bajraktar’s Tower.

He emphasized that his motivation was love for his hometown, not quick profit. Investments focused on certified agritourism and included building a self-contained farm while sourcing local products. Olaj noted that all work followed high standards and quality principles.

He also mentioned that most visitors are European, especially from Germany and France. Tourists from Spain, Poland, the Czech Republic, and Slovakia have started visiting as well. Some travelers also come from the United States, Australia, and New Zealand.

Olaj presented the traditional dishes offered at the agritourism site, highlighting the authentic local experience.

/a.p./