The ancient city of Butrint is attracting more international tourists, becoming a major cultural tourism hub in Albania.

Minister of Tourism, Culture, and Sports Blendi Gonxhja said today that Butrint is establishing itself as a high-value destination on the international stage.

“For years, this remarkable site did not fully realize its potential due to fragmented management and inconsistent standards. Today, with a new approach based on strong management and sustainable vision, Butrint is emerging as a destination with added international value,” Gonxhja said.

He added that the data speak for themselves: 96 percent of visitors are from abroad, reflecting a highly attractive tourism profile. The average stay of 2.4 hours shows that Butrint offers more than a stopover—it provides a full experience.

According to social media data published by Gonxhja, Butrint welcomed 295,152 visitors in 2025—147 percent more than in 2023. Most international visitors come from France, Germany, Poland, the United Kingdom, the Netherlands, and other countries.

Visitor demographics highlight a highly educated and engaged audience: 80.6 percent have a university degree, 70 percent are employed, 11.2 percent are self-employed, 10 percent are students, and 7.8 percent are retirees.

The Butrint Archaeological National Park covers 15 hectares and sits 30–50 meters above sea level in the southeastern corner of the Ksamil peninsula. It enjoys a naturally protected location, bordered on both sides by Lake Butrint—partly fresh and partly brackish—and on one side by the Vivar Channel.