Koçiu: Zvërnec Investment Could Drive Growth and Transform Tourism

Deputy Prime Minister Albana Koçiu said the proposed €4 billion investment in Zvërnec could become a major driver of economic growth in Albania. She stressed that the project would create jobs, strengthen the economy, improve tourism standards, and attract new investments across the country.
In a social media post, Koçiu highlighted successful tourism models in neighboring countries and Turkey. She said these countries have transformed their economies by developing strong tourism industries.
“People often visit neighboring countries and admire the quality of services, the strength of their tourism sectors, and their economic progress,” Koçiu said. “Turkey is one of the best examples. Likewise, Montenegro, Croatia, and Greece have all made tourism a key engine of growth.”
Furthermore, Koçiu said Albania now has a real opportunity to compete with other destinations in the Mediterranean. She argued that the country should welcome foreign investment rather than view it as a threat.
“Some people want Albania to step back from this competition just when we have a genuine chance to succeed,” she said. “At the same time, many demand higher tourism standards and greater economic benefits while opposing foreign investment. This is a contradiction.”
Moreover, Koçiu emphasized that sustainable development protects both nature and future generations. She rejected claims that development must come at the expense of the environment.
“True development combines environmental protection with modern infrastructure,” she said. “It creates prosperity without compromising the future.”
According to Koçiu, Albania should transform its untapped potential into strong economic opportunities that benefit citizens throughout the country.
She also underlined the multiplier effect of the Zvërnec investment. The project, she said, could stimulate growth in tourism, services, trade, transport, and other sectors of the economy.
“As a result, Albania can move beyond unplanned and fragmented tourism development,” Koçiu said. “The country needs this kind of strategic investment.”
Finally, Koçiu stressed that the debate is larger than any government, political party, or group of investors.
“This is Albania’s race to become a leading tourism destination in the Mediterranean,” she said. “Above all, it is a race to create a better future for the next generations.”
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